THE 101 STORY

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About U.S. Route 101

The 101 got its name from the fabled US 101 highway which begins its nearly 1,550 mile journey at Interstate 5 in Tumwater, Washington, which is within steps of The 101 properties. The route begins its travels along the east, north, and west coastal perimeter of the Olympic Peninsula. The northernmost point on the highway is in Port Angeles and the southern terminus is in Los Angeles at the East Los Angeles Interchange, the world's busiest freeway interchange.

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US 101 is called the Oregon Coast Highway in Oregon, and the Pacific Highway in parts of California. It is also called "The 101" by Southern Californians or simply "101" by residents of Northern California, Oregon, and Washington. From north of San Francisco and almost to Oregon it is also known as the Redwood Highway mostly by tourism marketing organizations.


In Popular Culture

US 101 has become internationally renowned over the years in film, popular culture, and song. It is often quoted alongside other legendary roadtrip routes, such as US 66, as a recognized symbol of American culture and lifestyle. US 101 is one of the courses in the racing game Cruis'n USA. Country music band Highway 101 was founded in Los Angeles, the southern terminus of the road. Their self-titled debut album featured the "101" in a stylized highway marker shield. US 101 has inspired numerous songs, including Social Distortion’s “Highway 101”, Jan and Dean's "Surf Route 101", Albert Hammond Jr.'s "Back to the 101", and a hit single by Herb Alpert, "Route 101", which peaked at number 37. The Cheers recorded one of the first biker songs about "the terror of Highway 101", titled "Black Denim Trousers and Motorcycle Boots".

Phantom Planet's single "California", which was used as the theme song for 2000s hit show The O.C., references the highway with the lyrics "Hustlers grab your guns/Your shadow weighs a ton/Driving down the 101". Texas recording artist Nick Lokken released a single for his upcoming album titled The 101, which led to a partnership with West Coast apparel company Specifically Pacific, whose trademark is "The 101". The 1989 live album and documentary 101 by British electronic band Depeche Mode is named in respect to the famous highway. Filmed and recorded while on their American tour for the Music for Masses album, the band's last gig at the Pasadena Rose Bowl in LA was their 101st concert on the road and 101 seemed an appropriate name and tribute to the neighboring highway.

The 101 project is synonymous with the highway that it’s named after… Adventure, Possibility, Dreams, and a profitable Future. Come and see how your business could benefit in many ways by moving to The 101 in West Olympia.